Real You Incorporated by Kaira Sturdivant Rouda

  Four years ago I jumped into the blogging arena to share marketing information with individuals seeking to elevate their business. Although I have enjoyed sharing this information with you, I am taking a hiatus from blogging here in order to further develop a new project I started back in July called StarChiLife. I have…

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I have a serious case of tablet envy and it seems as if the universe is taunting me because I don’t have one. I love tablets because they are small enough to fit in my purse and they would allow me to be productive anywhere. Needless to say, I want one!  Especially, since I had…

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As I mentioned in my prior post, VIA is a great approach to create new market space. This post will provide you with the information you need to implement this approach into your marketing campaigns. The Value Innovation Approach has numerous steps that must be adhered to in order to successfully execute this method.  I…

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It’s getting increasingly more difficult for companies to stand out from the crowd. In order for a company to experience continued success, they must find a way to create new market space.  One way a company can accomplish this feat is via the Value Innovation Approach (VIA). Today’s post will cover what the VIA method…

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This post brought to you by Express. All opinions are 100% mine.  “You never get a second chance to make a first impression,” is one of my favorite quotes. The best place to see this statement in action is at a conferences and networking events. If you want to be taken seriously then you better…

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The current state of our economy has people taking matters into their own hands, by creating their own opportunities (rightly so). Such action has also prompted me to do some soul searching. Through my journey, I have come across quite a few articles such as this one discussing the usefulness of college. When people are…

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I am currently in a very unhealthy relationship with Sprint. I have been a Sprint customer for the past 11 years. We had some really good times together, but over the last few years things have definitely changed. I have been having major issues with my BlackBerry. My calls keep going straight to voicemail, they…

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Some entrepreneurs have unnecessarily subscribed to the mindset that they have to wear a variety of hats in order to run a successful business.  Often, the reasons cited are lack of funds, not sure where to look for talent, etc.  Despite the reason why you chose to remain solo, you cannot continue to run a…

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I failed to mention in my prior video, two other features that I enjoy that Facebook has recently implemented. I find them to be quite useful and believe you will as well. Please let me know what you think of the new Facebook Timeline profile design.   Print PDF Related posts:Facebook Timeline Design Highlights-Part 1…

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Facebook redesigned the way individuals are able to view their profile. You now have the ability to view your ENTIRE history on Facebook via the timeline feature. I think this is one of the coolest profile designs that Facebook has done. Check out the video below in order to see my favorite features of the…

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As I mentioned in a prior post, Chicago is one of twelve cities participating in Social Media Week. There are numerous events taking place throughout the city providing individuals the opportunity to learn how others are using social media. Depending on your level of expertise, you will find some sessions are more beneficial than others. You…

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Today kicks off a variety of activities that will be taking place in various cities around the world. Social media has opened up quite a few doors for me. I have made numerous connections with individuals that I  might never have had the opportunity to know. It’s great to participate in the events taking place…

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/* PLEASE CHANGE DEFAULT EXCERPT HANDLING TO CLEAN OR FULL (go to your WordPress Dashboard/Settings/Cincopa Options … */ cp_load_widget(“%5Bcincopa+AYIA4v6O-1tR%5D”, “cp_widget_4f2e83546c596″); Click here to open the gallery.   I am a techie, so needless to say I felt like a kid in a candy store when I attended yesterday’s gdgt (pronounced  ‘gadget’) event! I thoroughly enjoy attending…

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There are a variety of pathways you can take in order to discover success. However, you will not be able to determine the road best suited for you without mastering one vital concept: You can’t take everyone with you on your journey to success, so be careful in who you choose to take along for the…

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  Do you know what this is? In case you’re not familiar with what this is, it is a QR code. QR codes are similar to barcodes which enable consumers to immediately access information on the Internet by using a mobile application. There has definitely been an increase in the use of QR codes. Fox…

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